# HOA LEDGERIQ - IMAGE CONCEPTS
# Date: 2026-03-30
# Purpose: Visual assets for social media, blog, and marketing materials
# Formats: Twitter thread images, LinkedIn post visuals, blog hero images

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## CONCEPT 1: "Flying Blind" Dashboard Comparison
**Use Case:** Twitter thread tweet #1, LinkedIn post hero, blog header
**Dimensions:** 1200x675px (Twitter), 1200x627px (LinkedIn)

**Visual Layout:**
LEFT SIDE (Chaos):
- Messy spreadsheet with red error cells
- Multiple browser tabs open
- Calculator, sticky notes, coffee stains
- Stressed emoji or frustrated person silhouette
- Text: "Before: Spreadsheet Chaos"
- Color palette: Red/orange tones, cluttered

RIGHT SIDE (Clarity):
- Clean HOA LedgerIQ dashboard
- Single screen with clear metrics
- Green health indicators
- Calm, confident silhouette
- Text: "After: AI-Powered Clarity"
- Color palette: Green/blue tones, minimalist

**Text Overlay:**
"Most HOA Boards Are Flying Blind Financially"
"Stop Guessing. Start Knowing."

**Style Notes:**
- Split screen comparison
- High contrast between left/right
- Use HOA LedgerIQ brand colors on "after" side
- Subtle arrow or transition element between sides

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## CONCEPT 2: "5 Financial Blind Spots" Infographic
**Use Case:** Blog post featured image, LinkedIn carousel, Twitter thread tweet #2
**Dimensions:** 1080x1350px (portrait for carousel), 1200x675px (landscape)

**Layout:**
Central circular graphic with 5 spokes/sections radiating outward

**Five Sections:**
1. CASH FLOW AMNESIA
   - Icon: Foggy rearview mirror or blurry chart
   - Stat: "67% of HOAs can't predict cash position 90 days out"

2. RESERVE FUND FALSE CONFIDENCE
   - Icon: Cracked foundation or outdated calendar
   - Stat: "Static reserve studies are wrong 73% of the time after 12 months"

3. INVESTMENT INCOME LEFT ON TABLE
   - Icon: Money falling through cracks or piggy bank with hole
   - Stat: "Average HOA leaves $8,000+ annually in unearned interest"

4. DELINQUENCY DETECTION LAG
   - Icon: Late notification or calendar with missed dates
   - Stat: "Manual tracking discovers payment issues 60-90 days too late"

5. BUDGET VARIANCE SURPRISES
   - Icon: Surprise party popper or shocked emoji with budget sheet
   - Stat: "43% of HOAs discover budget overruns at year-end"

**Center Circle:**
HOA LedgerIQ Logo
"AI Finds Them Before It's Too Late"

**Style Notes:**
- Modern flat design
- Each section uses distinct but complementary color
- Icons should be simple, recognizable at small sizes
- Include subtle circuit/AI pattern in background

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## CONCEPT 3: Dashboard Mockup - Fund Health View
**Use Case:** Blog post body, website features page, Twitter thread tweet #3
**Dimensions:** 1920x1080px (full dashboard), 800x600px (cropped sections)

**Key Elements to Show:**
- Top bar: Total fund balance, monthly change %, health score
- Main chart: Cash flow projection line graph (12-month forward view)
- Cards: Operating fund, Reserve fund, Investment accounts
- Alerts section: AI-flagged items requiring attention
- Quick stats: Reserve funding %, delinquency rate, budget variance

**Color Scheme:**
- Primary: Deep blue (#1E3A8A)
- Success: Green (#10B981)
- Warning: Amber (#F59E0B)
- Danger: Red (#EF4444)
- Background: Light gray/white

**Annotations to Include:**
- Callout bubble: "AI Insight: Deploy $40k to short-term CD"
- Callout bubble: "Reserve funding at 98% - on track for year-end"
- Callout bubble: "3 transactions flagged for review"

**Style Notes:**
- Clean, modern UI design
- Use realistic but anonymized data
- Show both visual charts and numeric data
- Include natural language AI insights prominently

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## CONCEPT 4: "Before/After Time Comparison" Chart
**Use Case:** Blog post body, LinkedIn post, case study section
**Dimensions:** 1200x800px

**Layout:**
Two vertical bars or horizontal timeline comparison

**BEFORE (Spreadsheets):**
- 20 hours/month manual tracking